Local SEO and Google profile for a bathroom remodeling company
The map pack for "bathroom remodel near me" takes most of the calls in every market, and the profile behind it is where the trade is weakest. Across 8,145 listings, 40.8% show no hours, 25.5% list an email, and the median company has 10 reviews. A properly built profile beats most of that automatically.
Proper means the "Bathroom remodeler" primary category, services listed with starting prices, a real service area rather than a home address, hours you actually answer, ten photos of your own finished showers labeled by project and town, a weekly post, and a seeded Q&A. On the website side it means one page per project type and a short page for each of your biggest towns, not twenty thin copies.
The mistake is treating the profile as a listing rather than a sales page, and creating extra profiles for extra towns, which gets both suspended. Working after two weeks looks like a complete profile, a jump in profile views and direction requests, and the first "bathroom remodel [town]" rankings moving. The profile guide walks through every field.